about the founder: matt wurst

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Two Decades of Marketing Experience

For the past 20 years, Matt has been at the center of digital innovation, technology and content creation. He sees big ideas, gets things done and will make you laugh while doing it. He has worked with the largest brands in the world, early-round start-ups and C-level executives. Over his career, he has amassed an incredibly diverse, talented network of specialists and has an innate understanding how to help brands and companies achieve their business goals. He is tireless, relentless and  passionate about how PointSymmetry  can support your growth, improve efficiency, increase value and put you on a solid track to success and profit.

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Strategy, Social, Content and Ops

In his decade at award-winning digital agency 360i, Matt built, managed and led the first social team at any agency, pitched and won dozens of new clients, developed marketing frameworks for Fortune 500 clients and coordinated all aspects of brand operations: from estimation/scoping of all client work to Project and Resource Management.  He frequently appears as a speaker and panelist at marketing conferences and has written/been quoted in a wide-range of top publications.   Despite the image above, he doesn't fit in a box.

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A Truly Social Personality

An early adopter, creator, curator and consumer of content, Matt is anything but shy. He has a pervasive and prolific social presence. From Twitter and Instagram to LinkedIn, Snapchat, Pinterest and YouTube, he is truly a multimedia machine. Heck, even his kids  and dog have Twitter and Instagram accounts. Matt is currently reading a biography of every U.S. President in order, loves karaoke, Ivy League hoops, Bruce Springsteen, his wife & kids, making homemade barbeque sauce & reading the historical landmark plaques all over New York City. 

The T-Shaped Leader

While his broad experience and expertise in marketing, brand partnerships, content and team building have spanned a broad number of verticals - travel, entertainment, publishing, digital technology, social platforms, CPG, retail & automotive - Matt truly goes deepest in the world of professional sports marketing, has worked with both teams and leagues, pro athletes and marketing firms. He's ghost-written athlete blogs, produced videos and managed editorial for websites / social channels that reach millions of fans. 

Lebron James, Los Angeles Lakers

Lebron James, Los Angeles Lakers

Email Matt:

If you'd like to work together,  take a moment to drop a line. 

matt@ptsymmetry.com